How we communicate is as important as what we communicate. Consistent application of the logo and tagline, their colors, typography, and supporting layout are vital to strengthening our community’s brand identity.
The manual linked below outlines the graphic standards that must be followed in order to achieve a unified and consistent visual identity program. Maintaining quality control and design consistency is critical to ensuring a strong brand and positive image for our community.
The MarionMade! effort is for the good of the entire community. Although everyone is encouraged to use the MarionMade! logo and tagline, they must be used properly and for the good of the entire community. The logo and tagline may not be used in a way so as to advance or promote one business or organization over another. If we are to succeed in branding our community in a positive light, then it must be a team effort in which we promote the good of the entire community. Likewise, the logo and tagline may not be used in a way deemed negative, offensive, or controversial, as solely determined by the logo’s owner, Marion Community Foundation.
This guide is for anyone who wants to use or reproduce the MarionMade! logo and tagline in any way (for example, marketing materials, advertising, website, promotional materials, letterhead, signage, etc.). It is important that you use the MarionMade! logo and tagline correctly.
The MarionMade! logo and its features are protected by applicable trademark, copyright, and other intellectual property laws. Before using the logo or tagline, you must request permission from the logo’s owner, Marion Community Foundation, sign a License Agreement, and pay the License Fee.
By using the MarionMade! logo or tagline in any way, you agree to comply with all parts of this Graphics Standards and Style Guide (“guidelines”). You also agree to accept and abide by any modifications made at any time to this Graphics Standards and Style Guide. You also agree that Marion Community Foundation, by and through its management or board of directors, shall in its sole discretion be the sole determiner of whether you are complying with the terms of these guidelines. Failure to comply with any part of this Graphics Standards and Style Guide will result in full loss of privileges to use the assets.